The ask
As a Talent and Development Coordinator at George P. Johnson, I combined my design expertise with my role in talent strategy to develop a unique internal brand identity for the agency’s Talent & Culture team. Working within the parameters of GPJ’s global brand standards, I created a cohesive visual system for internal communications (including confidential documents, training materials, and executive presentations) that helped important resources stand out and remain accessible in a high-volume, fast-paced agency environment.
As a Talent and Development Coordinator at George P. Johnson, I combined my design expertise with my role in talent strategy to develop a unique internal brand identity for the agency’s Talent & Culture team. Working within the parameters of GPJ’s global brand standards, I created a cohesive visual system for internal communications (including confidential documents, training materials, and executive presentations) that helped important resources stand out and remain accessible in a high-volume, fast-paced agency environment.
Beyond internal initiatives, I also collaborated with the global marketing team to support brand communication across international offices. This work required me to consider a wide range of cultural perspectives, communication styles, and visual preferences to ensure content resonated with a highly diverse, global employee base, while remaining professional in the coporate experiential sphere. From social media campaigns to cross-regional initiatives, I played a key role in creating content that was both visually unified.
Software
Adobe Illustrator, Adobe Photoshop, Google Slides, Canva
Adobe Illustrator, Adobe Photoshop, Google Slides, Canva
COD Next Social Media Case Study
COD Next Social Media Case Study
COD Next Social Media Case Study
COD Next Social Media Case Study
COD Next Social Media Case Study
COD Next Social Media Case Study
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